Gold Standard of styling:

• leaving hair instantly sleek & smooth (1)
• 65% more shine (2)
• 185°C average ideal plate temperature for perfect styling with no extreme heat damage (4).
• Includes luxury heat resistant bag valued at $55

Your summer glow-up starts here. The ghd gold® hair straightener, now in Jelly Mint with Glazed Blue trims, brings sleeker, smoother and healthier-looking hair (1), all wrapped in the playful vibe of the ghd Jelly Collection. From effortless waves to shiny sleek styles, it’s refreshing, bright, and oh-so-sweet. Complete with a luxury heat resistant bag, perfectly paired to protect your styler, it’s the ultimate summer accessory for your sweetest styling sessions.

Featuring dual-zone technology for premium performance, the ghd gold® is equipped with two next-generation heat sensors, one across each styling plate, to evenly maintain the optimum styling temperature of 185°C from root to tip. The result is sleeker, smoother, and healthier-looking hair (1).

The contoured, floating plates glide effortlessly through the hair for quick, snag-free styling, while the rounded barrel lets you switch from candy-soft waves to bouncy curls or sleek, glossy finishes with ease. Designed for every hair type and every adventure, its universal voltage ensures you can style anywhere in the world, because great hair travels wherever summer takes you.

With its protective plate guard keeping your styler safe and automatic sleep mode powering down after 30 minutes, you can style your summer-ready looks worry-free and always in full sweet Jelly Collection style.

(1) December ’20. Over 71% of 79 consumers agreed vs their current styler.
(2) Proven to increase shine vs naturally dried hair.
(3) Consumer testing, 101 women, April ’20.
(4) Extreme heat damage is a fractional wet tensile strength reduction per cycle above 0.005, measured over at least 100 cycles on brown Caucasian hair (a “Strength Reduction”).