Perfection takes plates!

• 85% larger plates (1)
• 3x faster (2) one stroke styling for HD results that last 24hrs (3)
• 185°C average ideal plate temperature for perfect styling with no extreme heat damage (10).
• Includes luxury heat resistant bag valued at $55

Meet the ghd Chronos Max™, our professional HD motion-responsive™ wide plate hair straightener, now in the candy-coated shades of the Jelly collection. 2x more responsive (4), 3x faster (2), and perfect for long, thick, or curly hair in just one stroke with no extreme heat damage (10). Complete with a luxury heat resistant matching bag as a sweet bonus, your hair and your style, fully sugar-coated.

Experience sweet transformations in just one stroke with the ghd Chronos Max™, featuring HD motion-responsive™ technology that adapts to every styling movement. It adjusts power to deliver precise heat monitoring at the optimum 185°C, giving you high-definition styles that last up to 24 hours (3), even on thicker hair. Enjoy up to 2x more breakage protection (5) and longer-lasting results with every swipe.

Our ultimate wide plate straightener effortlessly delivers high-definition results on long, thick, and curly hair. The ghd Chronos Max leaves hair up to 3x straighter in just one stroke (8), reduces frizz by 2.5x (7), and delivers up to 90% (6) more shine, giving you glossy, candy curls, beachy waves, or sleek, straight styles with no extreme heat damage (10).

With 85% larger (1) ceramic floating plates, combined with 24% thinner edges (9) and a curved design, it gets closer to the roots for perfect results from root to tip at any angle. The ultra-ergonomic, sleek curved design lets you switch styles with a tilt of the hand, from glossy straight locks to playful waves and flicks for hair that looks good enough to eat.

Peace of mind comes standard with features like automatic sleep mode after 10 minutes of inactivity, a protective plate guard, universal voltage, and a professional-length 2.7m cable. Complete with a 2-year warranty and finished in the candy-coated shades of the Jelly collection.

(1) Vs ghd Gold.
(2) Vs ghd Max. Technical test in lab show ghd Chronos max is 3x faster to achieve same high level of frizz reduction on frizzy tresses.
(3) Consumer testing, Nov ’23. 82% of 112 consumers agreed ghd Chronos Max gave 24-hour lasting style.
(4) Vs ghd platinum+ with ultra-zone technology.
(5) Vs competitor styler operating at 235°C.
(6) Technical test in a lab on brunette hair, measured vs naturally dried hair.
(7) Technical test in a lab on frizzy hair, vs naturally dried hair.
(8) Technical test in a lab on wavy hair, vs naturally dried hair.
(9) Vs ghd Max.
(10) Extreme heat is any heat treatment causing fractional wet tensile strength reduction per cycle greater than 0.001, measured over at least 100 cycles on brown Caucasian hair (a “Strength Reduction”). Extreme heat damage is a Strength Reduction of more than 0.005.
(11) Vs ghd original. Results measured by shine on brunette hair compared to naturally dried hair, lab test.
(12) Consumer testing, Jan ’21. 86% of 142 consumers agreed their hair lasted 24 hours after styling.